5 Signs of an Outdated Website that Scares Customers Away

Many companies believe that simply having a website is enough, and then forget about it entirely. In reality, tech trends move lightning-fast. A website that was a major hit in 2015 can easily look like antique furniture today.

If your website shows any one of these five signs below, it might be time to call your web developer.

1. Not Mobile Responsive (Broken on Phones)

Nearly 70% of web searches start from a smartphone today. If users have to pinch-zoom and scroll left-to-right just to read a paragraph, believe us, they will click 'close' in 3 seconds and run straight to your competitor's page.

2. Speeds Translating to Turtles

If the screen remains blanks for over 4 seconds after clicking your link, your bounce rate is going to skyrocket. Old websites typically harbor oversized MB-heavy images and legacy codebases that suffocate server performance.

3. Ancient Copyright Footers

If the bottom footer of your site still reads "Copyright 2018", it implicitly signals to potential customers that your business might be defunct or neglecting its operations. Routine updates communicate professionalism.

4. Missing the Green Padlock (HTTPS)

Are you still serving http:// instead of https://? Massive browsers like Google Chrome will slap a giant red "Not Secure" warning on it. No consumer in their right mind would plug their contact info or credit card metrics into a site like that!

5. Text Heavy, No Visual Hierarchy

Reading on a screen is completely different than reading a paperback novel. People inherently "scan" online text. If your homepage is stuffed with endless blocks of paragraphs lacking clear subtitles or relaxing whitespace, users will suffer reading fatigue and jump ship.

The Solution?

Don't sacrifice thousands of dollars in client prospects just because of a minor website update fee. AppByRic Studio provides custom makeover (redesign) packages to magically transform your expired websites into a modern sales engine rapidly and professionally.